I have said many times that the way we receive and consume media is going through a sea change. One thing I don’t see changing, however, is our desire to flop down on the couch and watch TV. It’s in our DNA. Interesting study to be released soon from E-Poll entitled "Multi-Platform Viewing of Video Content" confirms my suspicions:
Those that view video content away from the TV:
75% view on a desktop
46% on a laptop
13% on an iPod
Considering television viewers, 13% currently transfer video content from their computer to their TV. Almost half did not realize that it was possible to do so and 55% of those who watch video content online say they are interested in transferring it to their TV sets.
Well, the devices that make this possible are hitting the market. Now you don’t have to be stuck in front of your computer anymore. Unless you’re downloading at work, of course.
It will be interested to see how this changes in a year. I see the desktop stats declining rapidly, in favor of laptops. Who is buying a desktop computer these days?