We came across a very cool app the other day that we wanted to tell you about.
It’s called Animoto and they bill themselves as “the end of slideshows.” You upload your photos, select music that either they provide or a song of your own and POOF! out comes a professional looking video that beats the hell out of any other slideshow app I have ever seen. If you don’t like how the video comes out, you can keep remixing it until you get a result that you like.
The website mentions three steps: “it analyzes your images, it feels your music, it customizes a video.” I have tried it several times over the past few days and have been VERY impressed with the results. Images change on the beat and the videos are very cool looking. Creating a 30-second video is free and uses from 12-20 images. If you want to create something longer, you can either pay $3 per video or buy an annual subscription for $30. Each video ends with a super in the lower left corner just like a music video with the name of the video, the director (you), the song and the artist. AND they recently added an iPhone app, so you can create and share videos right from your phone.
You can share the finished videos via e-mail and instead of sending a huge heavy file full of pictures, it is just a link that the recipients can click on. The videos have been optimized for the iPhone and, I must say, they look fantastic when you play them back from there. You also have the option to embed the video online (to your Facebook page, for example), download it, export it to YouTube or upgrade to DVD quality. You can also use it for business, real estate and education. All in all, a pretty cool and well thought out product.
Their website says that the service was created by TV producers who sat in a room and geeked out. It uses an artificial intelligence that “thinks like an actual director and editor.” As an actual director and editor, I am not quite sure what to make of that statement, but give it a try anyway. I think you’ll like it.
Happy 2009, everybody!