How to get started with your social media marketing strategy

We want to use the podcast as a complement to what we post here on the blog, as it allows us to dig down a little deeper, offer more advanced tips and practical information and it can be an alternative to those of you who prefer passive learning by listening.

In this episode, we wanted to direct your attention to a few great blogs, a couple of indispensable books and a brilliant website that, taken together or separately, will give great insight into the “hows” of implementing a social media marketing strategy.

Referenced resources:

Blogs- Jason Falls’ Social Media Explorer

Chris Brogan’s blog

Amber Naslund at Altitude Branding

Books- Groundswell and The New Rules of Marketing & PR

Website- Common Craft

Please go get the podcast in iTunes, or you can listen right here on the blog.

Download How to get started MP3

And please make sure to post your comments here on the blog. Was this useful for you? Too much information? Not enough?

2 Responses to “How to get started with your social media marketing strategy”

David Meerman Scott says:
14 January, 2009 at 4:56

Thanks for mentioning my book “The New Rules of MArketing & PR” – there are a bunch of great resources here.

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Amber Naslund says:
14 January, 2009 at 17:08

Hi Matthew,
I’m so tickled to be mentioned along side resources that have been inspirations to *me*. Thanks so much for the shoutout, and for giving folks some great information and guidance about navigating the social media waters.
Cheers,
Amber

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